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Take a bow.

Call Center effectiveness increased 50% because of strong reward choices.

Client Objectives 

  • Increase focus on revenue-generating activities in call centers, client’s primary point of customer contact
  • Neutralize the impact of the competition—particularly cable companies
  • Drive rep attainment of quality performance goals
  • Promote the vision of a high performance/high recognition sales and service culture
  • Maintain operating effectiveness levels
  • Achieve positive results within the defined budget parameters

Strategies

  • Drive increased sales of strategic products
  • Reward “stickiness” to ensure customers are retained in this highly competitive industry
  • Increase revenue per call
  • Decrease customer churn
  • Reward associates for revenue production over goal
  • Encourage regular, informal recognition throughout the organization

MotivAction Solutions

  • Establish a program identity that communicates the corporate commitment to call center employee recognition: Center Stage
  • Reward performance using non-cash awards featuring individual award bank accounts
  • Provide monthly measurement, reporting, and awards issuance to motivate and sustain performance
  • Announce the program with exciting launch events, themed communications and collateral materials
  • Implement short-term spurts focusing on specific products or performance goals
  • Deliver program via an enterprise-wide website

Results

  • Initial and retained revenue continues to increase year-over-year
  • Sales of product bundles during spurt program increased over 50% on quarter-over-quarter comparison
  • Average rep quality scores have increased consistently from year to year since the inception of the program

Want to learn more? Contact MotivAction

MotivAction Case Studies

Sales Incentives-Financial Services Producer Perks - Sales activity increased 38% for 160,000 agents with the right incentives and communication.

Sales Incentive: Telecommunications Call Center Rewards - Call Center effectiveness increased 50% because of strong reward choices.

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